- Seoul Sky, Lotte World Aquarium
- 240 Olympic-ro, Songpa-gu, Seoul
Lotte World Adventure (CEO Choi Hong-hoon), which opened in 1989, is a central theme park in the city that leads Korea's leisure industry. Regardless of the weather, It is loved for its indoor theme parks that can be enjoyed 365 days. Its geographical advantages can be easily visited only by public transportation, high-tech amusement facilities, and colorful performances. The indoor park "Adventure," which is held under the natural light of ceiling Glass Dome, offers various amusement facilities and colorful performances with themes and stories. In contrast, the outdoor park "Magic Island," located on Seokchon Lake, creates a romantic atmosphere with exotic buildings centered around Magic Castle. Also, there are many things to enjoy, including the Folk Museum and Ice Link.
The know-how in operating the theme park has also developed into one of Korea's leading entertainment companies by opening the nation's largest "Lotte Water Park" and the largest "Lotte World Aquarium" in the city in 2014. In April 2017, it established itself as a landmark of Korea by introducing the "Seoul Sky," the tallest in Korea, the world's fourth-largest 123-story and 500-meter-high Lotte World Tower Observatory.